A healthy snacks company in the North East of England is taking advantage of the new CrossFit movement which is changing the face of UK fitness training.
Dawn and Richie Pallin have created Dickiez Nutz, a business which supplies nut snacks which do not contain harmful additives, from premises in Shiney Row, near Sunderland.
The business started as a hobby but quickly took off and now it is gaining support within CrossFit gyms.
The aim of CrossFit is to develop a wide-ranging approach to fitness that prepares participants for any physical contingency and covers a wide range of sporting disciplines.
Dickiez Nutz now supplies a number of CrossFit gyms, who are listed as Affiliates on the company’s new website.
Dawn said: “We have attended a number of CrossFit events and found a lot of enthusiasm for our snacks.
“People who do CrossFit are also very keen on nutrition and they like the healthy approach to snacks that we provide. We have already picked up orders from gyms around the UK. People do the exercise then buy one of our snacks to help rebuild their energy.
“We will be listing CrossFit gyms that stock our snacks on our new website, which we created to allow people to find out about the commitment to healthy snacks that drives us and also offer them an opportunity to purchase our products online.”
Dickiez Nutz buys in the nuts wholesale, produces the healthy snacks then supplies them to gyms, where users have a healthy living ethos, and now there are plans to extend into shops as well.
The company offers a wide range of products both sweet and savoury and also a range of bars. The savoury range falls into flavour and hot and spicy, including Balti, Chinese five spice and tandoori cashews. The piri piri and super-hot cashews have lots of heat as they are made with chillies.
The sweet range includes cashews with coconut or sesame seeds and bars such as the fruity nutta or the Brazilian. All are made with Manuka honey as a natural sweetener.
The new website is at http://www.dickiesnutz.com/